Automotive Market Research
Our Market Research helps make good programs great programs by providing immediately actionable insights.
And our research is proven to improve program performance for all channel members from suppliers to automakers and installers. So, whether you’re trying to stay connected with your customers or enter new markets, 3NG Automotive Market Research Services can make it happen.
Areas of Expertise
At 3NG Consulting, we specialize in knowing and understanding the automotive aftermarket and dealer fixed operations. And since our team knows the market, we know the difference between actionable data and informative data. So whether you need a complete study to identify specific customer needs or an off-the-shelf overview of the market, our Research Services can provide what you need.
- Dealer Service Drive
- Mechanical Wholesale Parts
- Collision Marketplace
- DIY and eCommerce
- Brand Protection Support
- Lean Business Process
Channel Research
Ongoing market research from 3NG Consulting identifies competitive trends before they emerge and keeps you aware of competitor strategies as they happen. Plus, our research offers an unfiltered and unbiased view of the industry so you and your channel partners can stay ahead of the marketplace with confidence.
Read our Automotive Aftermarket Industry Insights
Market Entry Research
Is the market large enough to be profitable? Who are the competitors? Do your customers want what your selling? What is the cost of market entry? What is the best sales approach? These some the questions that require firm answers before you enter a new market. 3NG Market Research Services can provide the information you need to be confident with your market entry strategy.
Learn more about our Launch Planning Services
Customer Research
Learn what your customers need. Not all situations require the research process. So, we use the right process for your business and needs. Whether it’s a software product launch research, customers or defector studies, we know the methodology that will get the data you need.
Competitor Benchmarking
Market strategies work best when you know your competition. Our team knows the market and can provide complete competitor profiles so you can beat your competition. Some key areas include.
- Product Features and Functions
- Business Development/Sales/support strategies
- Promotional and Advertising Approach
- Pricing strategies
White Papers
Catching a market just right can lead to rapid growth and a strong market position and a disciplined Market Research Regimen is the key to identifying market opportunities so you can consistently hit the market at just the right time.